- 818-758-4076
- [email protected]
- 3146 Koontz Lane, California
Madeline Parks is a fair-trade business based in Austin, Texas run by Alison Cherry. The brand specializes in ethically crafted, artisan-made leather goods. Grow Your Own partnered with Alison to develop and implement a tailored marketing campaign for Madeline Parks.
To implement the digital aspect of our marketing campaign, we created a series of five social media posts curated for the campaign centered around promoting the Earth Day Fair Pop-Up event and her products as graduation gifts.
In order to drive local engagement and fulfill Alison’s request of promoting her products as graduation gifts, we set up a pop-up table at the St. Edward’s University Earth Day Fair, featuring a product selection including her fair-trade clear bags, adjustable wool purse straps, and hand-embroidered belts.
In order to fully assist Alison in achieving her marketing goals, we listened to her list of marketing needs and created a How-To video teaching her how to use Pinterest’s Business features in order to increase her brand exposure and connect with new people.
